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February 24, 2016

Bookstagram 101: Productivity Apps

February 24, 2016

Bookstagram 101: Productivity Apps

Bookstagram can quickly take over a lot of free time. In order to keep having fun without feeling overwhelmed, I’ve rounded up some helpful apps for Instagram. After all, photo editing apps aren’t the only ones to keep the bookstagram game strong. Productivity matters too, so here goes.

Scheduling

Sometimes life can get pretty overwhelming when the responsibilities pile on. During those times scheduling apps can make it a lot easier to keep a consistent posting schedule. This also applies if you generally prefer to post planned content.

Cons

Before introducing viable apps, I’d like to point out a few pros and cons; starting with the cons. As I’ve mentioned in my post on equipment, it’s only possible to upload photos via the native Instagram app. Consequently, scheduling in Instagram-speak negates automatic posting at a set time.

Scheduling posts means loading a photo in the scheduling app, adding a caption and selecting a posting date and time. When the time comes, you’ll receive a notification to post. Then when you open up the app, it’ll prompt you to switch over to Instagram and copy the caption to your clipboard. Once in the Instagram app, posting a photo works the same as usual. Just remember to paste the caption before you copy other text.

Another important thing to note is that the user account in the Instagram app must already be set. Recently Instagram implemented multiple accounts, which allows users to easily switch among five accounts. Previously users had to log in and out of accounts which was cumbersome. It’s easier now but with scheduling apps, you want to pay attention that you do post to the correct account.

Pros

Despite the limitations, scheduling apps still have their uses. For instance, you could plan your upcoming posts for the week over the weekend. This means fixing the days and timings for each photo and preparing all the captions and hashtags. This would save you time during the week itself when you’re busy with other things. The additional steps of porting from a scheduling app to Instagram still takes up significantly less time in that moment, so it’s worth giving it a try.

Scheduling Apps

Later (Formerly Latergramme)

Price: free + paid subscriptions

Platform(s): iOS + Android

A free account is limited to managing two different social media accounts and limited to 30 scheduled posts per month. For most bookstagrammers, this suffices since that means one scheduled post a day. Amanda from Nellie & Co. also blogged about Later recently and agreed about its usefulness.

Now, if you want to post more than one a photo per day, you could upgrade to one of the paid plans or combine Later with another scheduling app.

Skippr

Price: free + paid subscriptions

Platform(s): iOS + Android

At 5 scheduled posts a week, Skippr allows less scheduled posts than Later with a free account. Also, only one account may be connected. The reason this app might appeal to some of you anyway is that posts can be scheduled directly on the website. Photos will be uploaded, then sent to the phone during the scheduled time. This works especially great if you use a dedicated camera and have the photos on your computer.

Hootsuite

Price: free + paid subscriptions

Platform(s): iOS + Android

While Hootsuite does have a free option, only one post can be scheduled at a time. To get the most out of the app, you’d probably wanna pick a paid option. Personally, I’m not paying for the service because there are free options and I’m not earning from Word Revel. In any case, the benefit of Hootsuite over the other apps is that it’s not Instagram-specific. Other social media platforms can be integrated, such as Twitter and Facebook.

Reposting

Before reposting a photo, it’s important to seek permission. Unless a photo comes with a Creative Commons license or explicit encouragement to repost, a photo is automatically copyrighted in most countries. Taking a photo without permission is copyright infringement, even if credit is included.

Repost for Instagram

Price: free

Platform(s): iOS + Android

Once permission has been granted, it still is important to ensure proper credit. While I rarely, if ever regram, I do recommend Repost for Instagram. This will include a flag-type of credit in a selected corner of the photo. That way followers browsing their feed will know immediately whose photo this is. The reason I advocate this method is that not everyone reads the captions, so they might believe that a photo is yours when really, it isn’t. That in turn isn’t fair to the photographer.

Best Time

One question I’ve been asked on the regular is, When is the best time to post? Well, that really depends on your follower profile and time zone.

Prime for Instagram

Price: free

Platform(s): iOS only

To find out the best times for you, Prime can help you determine the best times for each day of the week. In order to figure this out, the app analyses your past posts. Side note on scheduling posts: Prime also added this option with their recently released v2.0.

Currently Prime only supports one Instagram account at a time. Another point to note is that once a post is scheduled, it can’t be deleted. The only way out is to dismiss the notification when it prompts you to post.

Follower Profiles and Stats

Squarelovin

Price: free

Platform(s): Website

Previously I used to rely on Iconosquare for statistics. After they curbed free accounts and set the baseline at paid accounts, I didn’t continue. If I was earning off Word Revel, I might’ve considered paying the reasonable fee but I’m not at that stage, so I decided against it. Thanks to Amanda though, I learnt about Squarelovin. So far it’s been a good substitute, giving me a pretty in-depth overview of my Instagram statistics.


What are some of your favourite tools and apps to stay on top of bookstagram?

Note: This post is completely free from sponsorship and all the brands I mentioned I did out of my own volition.

Update: Latergramme rebranded to Later last month. (May 2, 2016)

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Comments

  1. Lexie @ The Honest Bookclub says

    March 3, 2016 at 09:30

    Okay, so this is THE MOST HELPFUL POST EVER. Apart from your previous bookstagram post (feat. lots of amazing equipment), which was ALSO THE MOST HELPFUL POST EVER. I’m flighty like that. I tell all the posts on this blog that they’re my favorites.

    I’ve also abandoned Iconosquare once everything went ‘premium’ and ‘paid’. Like you, I wouldn’t mind if blogging earned me any kind of compensation other than a warm, tingly feeling in my heart. As it is – Iconosquare turned their noses up at my offer to pay with good intentions and free hug cupons, and I was kindly asked to leave. But Squarelovin! YOU SAAAAAVED ME!

    And given my persistent, repetitive chant of SCHEDULING FOR INSTAGRAM, SCHEDULING FOR INSTAGRAM which Instagram is dutifully ignoring – you doubly saved me!

    (Research could have done that also, but you know. I’m a narcissistic, deluded blogger who thinks that things like ‘Scheduling for Instagram’ have occurred to no one but me, and that no one has therefore done anything about them.)

    Live and learn. (From Josephine!)

  2. Chelsea @ Books for Thought says

    February 26, 2016 at 01:36

    You should check out the app IF. I use it for cross posting my content on all my different social media platforms. For example when I post a picture on Instagram it’s automatically posts the picture as an embedded picture on Twitter and on my Facebook page. Or when I post a blog post it post that link on my other social media. It’s seriously great.
    Thanks for sharing all these new ones though! I’m looking forward to checking them out!

  3. Jeann @ Happy Indulgence says

    February 25, 2016 at 19:30

    I’ve been looking for a scheduling app for ages, but it looks like they have their limitations. I wish instagram would enable this feature already. Thanks for the recommendation on squarelovin! Will check it out.

  4. Alexa S. says

    February 25, 2016 at 12:16

    I really enjoyed reading about all these apps/sites that can help me be more on top of my Instagram game! I think it would be great to take advantage of some of these, and to really make them my own. I’m most interested in using Prime and Squarelovin; I really feel like those things would be a big help for me! Thanks for sharing :)

  5. Shannelle says

    February 25, 2016 at 11:24

    I totally use both Prime and Squarelovin. Thanks, FB group! Squarelovin’s design is so nice, too. I would use it to comment more often if I was using it when people are awake. XD

  6. Sara Strauss says

    February 25, 2016 at 06:36

    Interesting! I had no idea there were scheduling posts for Instagram!! I’m going to look into these more! Thanks!
    ~Sara

Trackbacks

  1. Bookstagram 101: Consistency is Key | Word Revel says:
    March 25, 2016 at 02:29

    […] overwhelm your followers nor fall into a posting drought. A good way to stay consistent is through scheduling with apps such as Latergramme. That way you can prepare ahead of time and still get to post even when you’re busy with […]

  2. Retrospect #111–113: February 28 | Word Revel says:
    February 29, 2016 at 12:17

    […] 101 front, I’ve laid out the difference between planned and real time content. I also shared productivity apps to help plan posts and determine the best times to upload […]

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Joséphine. Word reveller. Loves books. Reads books. Talks about books. Photographs books. When she’s not blogging, she can be found on Instagram under @wordrevel.

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